Position Title Integrated Marketing Influencer (Ruskin Campus) Posting Number Division University Marketing Department Marketing and Communications Location Ruskin, Fl Position Summary Career Readiness Learning Objectives: Teamwork - The student employee will work with colleagues, the Marketing and Communications Department, as well as various members of the Gannon community to bring marketing and communications ideas and initiatives to life while representing the institutional voice, brand, and mission to achieve university goals. Career & Self Development - The student employee will actively build assets to add to their professional portfolio and resume, as well as experience networking opportunities with various levels of Gannon administration and community partners. The Integrated Marketing Influencer (Ruskin Campus) will work alongside members of the Marketing & Communications Department to plan, develop and implement marketing initiatives across a variety of Gannon University's owned, earned and paid media channels. This includes but is not limited to, written publications, social media, press releases, websites, events, advertisements, video, commercials and more. This position will operate primarily through virtual collaboration between the University Marketing & Communications team, based out of the Erie, Pa. campus, with in-person support from the Enrollment team on the Ruskin campus. The Integrated Marketing Influencer will virtually attend various departmental meetings and events, participate in mentoring by various department members, engage in group projects with student peers and university employees, may lead various assignments on behalf of the department, develop market research and trends, as well as pitch and receive content assignments for various digital and traditional media formats. The ideal candidate will excel in a fast-paced, deadline-driven environment, working autonomously as well as collaboratively to execute integrated strategies across a cross-functional team of graphic designers, photographers, videographers, and marketing, content, communications, and social media experts. The candidate will be our eyes and ears on the Ruskin campus and will be relied on to assist in sharing the great things our students and employees are doing. The hours and format of this position are flexible and may vary based on departmental needs and functions, working both in-person as well as virtually, with possible evening and weekend hours as needed for various social media, event, and additional marketing opportunities. Required Qualifications Currently enrolled as a student at Gannon University's Ruskin campus. Preferred Qualifications * Education or experience in marketing, communication, journalism, multimedia or a related field. * Knowledge of AP style editorial writing and editing * Experience writing and editing within a creative marketing or journalism environment * Proficient knowledge of Office suite of products (Excel, Word, PowerPoint, Outlook) * Experience in Adobe Creative Suite (InDesign, Photoshop, Illustrator) a plus * Familiar with a variety of social media channels (Facebook, Instagram, Twitter, LinkedIn, Snapchat, TikTok) Physical Demands Must be able to meet the physical demands associated with a busy university environment. Posting Detail Information Number of Vacancies 1 Job Posting Open Date 08/09/2024 Job Posting Close Date 09/30/2024 Special Instructions to Applicants Please contact Nikki Luoma at luoma002@gannon.edu if you need additional information on this position.