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Job Description

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Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally. Job Responsibilities : You will be the driving force behind for growing the regional performance marketing channel by developing demand generation programs, executing marketing campaigns, providing analytics, and process improvements. Responsibilities: * Own and direct full-funnel planning and execution, targeting strategies and performance of all paid digital marketing platforms across digital platforms for the North America region * Execute key regional campaigns, closely collaborating with the North America sales and business units to support the regional business goals * Ownership of campaign performance, KPIs and reporting with the goal of driving marketing efficiencies and effectiveness with ongoing optimizations * Provide inputs on the regional digital customer journey, touchpoint and content mapping for paid media activation * Drive digital marketing experimentation, A/B testing and innovation * Close collaboration with global digital strategy and insights team to deploy business unit aligned strategic plans, insights and analytics and delivery of defined KPIs * Media planning including advertising budget planning and budget maintenance * Regular reporting of advertising plans and performance to various stakeholders * Act as the day-to-day agency lead for paid media, including setting agency targets, evaluating performance and supervision of the agency activities * Work with global digital marketing team for inputs into the global joint business plans with key media partners. * Asset conception and request for all digital marketing channels, including banners, videos, text ads, dynamic ads and more * Evolve all ongoing paid marketing channels to improve the overall strategy, tactics and performance Preferred Skills and Qualifications: * Bachelor's degree or equivalent experience. * Minimum 7+ years of work experience within digital marketing and good understanding of digital media. * Practical experience in placing Search Ads, Social Ads, Display Ads, Programmatic Ads. * Experience with DV360 and other Google Stacks. * Experience in media planning and execution on an international / global level. * Experience within ecommerce metrics and KPIs. * Analytical skills to interpret and present data to high-level stakeholders. * Interpersonal skills to collaborate with global stakeholders. * Time management skills to take on multiple tasks and meet deadlines. * Team oriented, ability to work in a matrix organization, effectively and autonomously. Pre-Requisites : Salary Ranges (per annum): $76,880.00 - $128,133.00 Disclaimer: Exact compensation may vary based on skills, experience, and location. Are you game?

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