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The Watches of Switzerland Group
Social Media Manager
Posted
1 week 6 days ago

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Job Description

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Job Objective As a Social Media Manager, you will be responsible for managing Watches of Switzerland's online presence, driving engagement and building brand awareness while maintaining a consistent brand voice. As a social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company's views creatively. Responsibilities Social Media * Manage content development, talent contracts, tone of voice, design formatting and budgets for organic and paid social * Manage respective agencies and internal teams throughout social media co-op campaign planning and execution * Manage Rolex, Tudor, Patek Philippe and partner brand guidelines across social platforms * Oversee social media analytics and reporting Rolex Blog * Manage Rolex blog program including maintaining brand guidelines, organizing journalist communication, syncing program with ecommerce team for timely posting * Manage respective agencies + internal teams throughout social media co-op campaign planning and execution Marketing Campaigns * Develop pitch decks for brands * Manage budget for paid social media * Develop benchmark KPIs * Manage implementation of and performance analytics of campaigns across social media channels * Manage campaign communication to internal and external brand and venue stakeholders including monitoring of third-party communication Special Projects * Marketing support for special projects across WOS, Mayors, Betteridge and Analog Shift including developing media kits, pitch decks, marketing presentations * Communication of key project calendars, timelines, stakeholders and performance Essential Experience & Requirements * 3-5 years in product and client marketing * Excellent copywriting skills that can be translated into the development of marketing materials * Proven track record of client relationship management * Knowledge of digital media and publisher industries * Technical knowledge of the latest digital marketing tools and channels, including customer relationship management platforms and marketing automation platforms (e. g. Marketo, Salesforce) * Experience building, executing and scaling cross-functional marketing programs * Experience using data and metrics to measure impact and determine improvements * Experience using Microsoft Excel to manipulate and analyze data * Experience presenting metrics and progress to goal to senior leadership * Experience in C-Suite level reporting and presentation delivery Documents * Social Media Manager JD.pdf (277.58 KB) * Apply Now

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