Reporting to the Director of Marketing Strategy, the Marketing Strategist, is a strategic-thinker who can translate big-picture marketing vision to implementable operational and tactical plans. This individual is a dot-connector who must understand how all our marketing efforts can work together to build our brand and advance goals. The Strategist partners with designated business/academic units and brings together channel owners, creative producers and communicators to bring marketing strategies from concept to completion. A modern marketer, this individual thinks in a holistic way and ensures channel teams are empowered and engaged in bringing their expertise to the table to co-create effective integrated marketing strategies. The Strategist partners with designated business/academic units to understand goals and objectives and to translate those into targeted marketing strategies. Regularly provides counsel to both the Director and Executive Director of Marketing Strategy. Education and Experience * Bachelor's degree required. * Minimum of three (3) plus years of in marketing strategy development. Skills and Knowledge * A track record of implementing major national omnichannel marketing campaigns which meet or exceeded stated measurable goals. * Higher education experience a plus. Responsibilities * Works closely with Enrollment and Student Experience divisions' marketing/communications teams to ensure effective prioritization and planning annually. * Collaborates with Marketing channel teams and project managers on the development of marketing plans and related materials. * Helps team members trouble-shoot challenges. * Works with team members on the management of annual integrated marketing campaigns inclusive of planning, launch, reporting and optimization phases. * Partners with manager and Enrollment and Student Experience divisions to map out annual strategic partnership opportunity plans and related goals. * Provides counsel to Director and Executive Director of Marketing Strategy and collaborates on building best-in-class marketing operation. * Stays up to date on data and industry trends. * Other duties as assigned. Physical Requirements Not Applicable Tools/Equipment Not Applicable Application Instructions In addition to completing an online application, please attach a resume and cover letter.