The Role Website Management Audit web pages for outdated content and suggest updates. Upload and format new content (text, images, videos) using our CMS. Check for broken links, inconsistencies, or errors across the site. Assist in creating or updating landing pages for campaigns or events. Organic Social Media Draft and schedule posts for platforms like LinkedIn, Facebook and Instagram. Brainstorm and create engaging visuals in Canva. Track organic social media performance and create reports with key metrics. Research trending topics or hashtags to improve post engagement. SEO Perform keyword research for blog topics or web pages using tools like Google Keyword Planner or SEMrush. Optimize meta descriptions, alt text, and headers on website pages. Track keyword rankings and prepare monthly SEO reports. Identify opportunities to improve content for featured snippets or search rankings. Newsletters Write and proofread newsletter content, including headlines and CTAs. A/B test subject lines or layouts to improve engagement. Track open rates, click-through rates, and other metrics, and suggest optimizations. Blogs Research industry trends and topics for potential blog content. Draft or edit blog posts, ensuring they follow brand voice and SEO best practices. Source images and create feature graphics using Canva. Format and publish blogs on the website. Track performance metrics like views, bounce rates, and time on page. Email Campaigns Assist in drafting and designing email campaigns. Test emails across platforms to ensure proper formatting. Create email sequences for lead nurturing or event follow-ups. Segment email lists and maintain list cleanliness. Analyze campaign results, focusing on open rates, click-through rates, and conversions. What you can expect from us? Practical experience with current marketing and advertising techniques Shadowing, mentoring, and training opportunities with successful marketing professionals Opportunity to participate in networking events and company meetings $18/hr What we expect of you? Undergraduate student majoring in Communications, Marketing, or Advertising Extensive knowledge of social media, specifically bringing fun content ideas to the table. Driven and hard-working Ability to take direction and multi-task PowerPoint, Word and Excel experience a plus City Rock Hill, SC Recruiter courtney.file@atlascopco.com